On April 9, the company launched a press release via the official fan cafe (web site), apologizing for the inconvenience brought on by the extreme verification course of associated to the ticket reservation for IU’s 2024 World Tour Seoul Live performance.
They expressed deep apologies not solely to the followers affected by their verification procedures but additionally surprisingly to IU, for the frustration and harm she could have felt as a result of incident. This has raised eyebrows because it’s unusual for an artist to be the recipient of an apology in such statements, because the consensus is that IU must be the one apologizing to her followers, not the opposite method round.
Additional, the company introduced the abolition of the undercover investigator system associated to unlawful ticket gross sales and promised to strengthen their inside monitoring staff. They assured that they might not take into account instances of ticket reservations made with out financial transactions (e.g., tickets booked by members of the family or associates on somebody’s behalf) as unlawful trades. Additionally they pledged to simplify the reason course of and forestall followers from feeling undue psychological strain resulting from inaccurate calls for for rationalization intervals.
Concerning the ticket assortment verification course of, the company acknowledged the necessity for enchancment, particularly for kids and teenage attendees, and acknowledged that it might make changes by referring to numerous examples from different firms. They promised to permit ticket assortment after verification via household relationship certificates or copies of the household register for many who have problem verifying their id via typical means.
The company additionally addressed the everlasting ban system inside the official fan membership, stating that they’ve deeply realized their duty following latest incidents. They’ve determined to vary the operation of the ban system from “everlasting ban” to “penalty software” (e.g., restrictions on fan membership membership by era) and lifted all everlasting bans on beforehand banned people from the official IU fan membership, apart from instances involving threats to the artist’s private security or privateness invasion.
IU’s company reiterated its apology to IU and the followers, emphasizing its dedication to prioritizing the views of each followers and artists transferring ahead. The response from followers to this assertion has been combined, with some expressing confusion over the repeated apologies to IU and questioning the appropriateness of together with such apologies in an official assertion.