Editor’s Notice: This CNN sequence is, or was, sponsored by the nation it highlights. CNN retains full editorial management over subject material, reporting and frequency of the articles and movies inside the sponsorship, in compliance with our policy.
CNN
—
Dubai is about so as to add one other towering determine to its skyline.
The Aeternitas Tower, formally unveiled at a launch occasion final week, would be the world’s tallest residential clocktower at a staggering 450 meters (1,476 ft) tall — greater than 4 instances the peak of London’s Large Ben, and simply 22 meters (72 ft) in need of the world’s tallest residential constructing, the Central Park Tower in New York Metropolis.
Set to grow to be the world’s second-tallest clock tower (after the Makkah Clock Royal Tower in Mecca, Saudi Arabia), Aeternitas Tower is the results of a partnership between Dubai-based actual property developer London Gate and Swiss luxurious watch producer Franck Muller.
London Gate bought the plot of land in Dubai Marina, which already had the beginnings of an unfinished 106-story construction — and knew that the tower’s monumental dimension wanted a placing facade, stated Tom Hill, media relations coordinator for the developer.
“We consider the clock will probably be seen from six kilometers away due to the sheer peak of the constructing,” stated Hill, including that the clock face will probably be an infinite 40 meters (131 ft) tall and 30 meters (98 ft) large.
“We needed to do one thing completely different that hasn’t been executed earlier than in Dubai,” stated Hill.
London Gate
The residential tower contains 649 items, with a mixture of one- to three-bedroom flats, along with villa and mansion duplexes.
With housekeeping, a concierge service, and a 24-hour valet and porter, residents may have entry to hotel-like companies and amenities, however with the privateness and luxury of dwelling.
Its shared facilities vary from well being amenities, together with a health club, padel court docket, spa, yoga studio, and swimming pool, to arts and tradition areas resembling a cinema, music room, and library.
The mission will probably be handed over to residents in 2027, based on London Gate.
The tower’s title means “eternity” in Latin, and is impressed by the Franck Muller Aeternitas watch assortment — one of many model’s most advanced designs which options an “everlasting calendar,” stated Erol Baliyan, managing director of Franck Muller within the Center East and Africa.
London Gate
The Aeternitas Tower may have facilities for residents resembling health club, yoga studio, cinema, and swimming pool, pictured on this digital rendering.
The Swiss watchmaker sees its step into actual property as a transfer that may assist create a monument that “mirrors the model’s innovation, craftsmanship, and timeless class,” stated Baliyan.
Apart from the placing clock face (impressed by Franck Muller’s artwork deco-style Lengthy Island Assortment, which has irregular squashed and stretched numbers in an oblong case), the watchmaker will infuse its design ethos all through the residence, stated Baliyan.
He highlights luxurious supplies like brushed and polished metals, that will probably be contrasted with marble surfaces, textured materials and daring colours. In the meantime, within the foyer and reception, the signature rectangular face of the model’s Curvex watch is represented with curved partitions, archways, and oval furnishings.
“Consideration to element is paramount, with meticulously crafted joinery and punctiliously organized lighting and furnishings, making certain a refined ambiance,” stated Baliyan.
London Gate
A digital rendering reveals the residing area of one of many tower’s luxurious duplexes.
The Aeternitas Tower is a part of a rising pattern in Dubai. Luxury property is booming within the Emirate, and branded residences — collaborations between designer manufacturers and property builders — are surging in reputation.
As of October 2023, there have been 51 accomplished initiatives within the metropolis, a determine that’s anticipated to double by 2030, according to Savills Research, with manufacturers like trend home Karl Lagerfeld, automobile producer Mercedes-Benz, and hoteliers 25Hours all saying residential initiatives prior to now yr.
London Gate started section one in all its gross sales final week, with one-bedroom flats beginning at AED 1.6 million ($435,600).
“We’ve had an unbelievable degree of curiosity for the reason that launch,” stated Hill, including that within the first two days, London Gate bought round 30% of the preliminary 30-floor launch, together with all of the out there one-bedroom flats.
London Gate
The design for Aeternitas Tower was formally unveiled at a launch occasion on January 9 2024, on the Ritz-Carlton Dubai (pictured).
Hill believes that one issue driving curiosity is the tower’s location in Dubai Marina, the place there’s a shortage of websites for improvement, including that an “iconic tower” just like the Aeternitas is the primary mission of its type to interrupt floor within the district previous few years.
Whereas that is London Gate’s first branded residence mission, it gained’t be its final, stated Hill, including that the corporate will announce its subsequent branded partnership by the tip of Q1 this yr.
As a quickly evolving market, property in Dubai is commonly bought off-plan, with consumers ready years to see their buy. That is the place branded residences present an additional layer of safety, notably for abroad consumers, stated Hill.
“When you’ve got a model as world-renowned as Franck Muller, for instance […] you’ve got that peace of thoughts that you simply’re going to be handed over a world-class product,” he added.
